Great Bear Technology Deepens Global Market Strategy in 2026, Focusing on Eastern European market and Southeast Asia

CHAO'AN, China – Great Bear Technology, a leading manufacturer of household appliances, is reinforcing its global expansion strategy in 2026, with a particular emphasis on the Eastern European market. The company has identified Eastern European as a key growth region, where its compact kitchen appliances are experiencing surging demand. With a product portfolio designed to meet the needs of 99% of customers across low-, mid-, and high-end segments, Great Bear is well-positioned to capture significant market share.

Southeast Asian markets, including Indonesia and Vietnam, remain core operational hubs for the company. Having already established partnerships with major regional distributors and retailers, Great Bear continues to strengthen its presence in these rapidly growing economies.

In line with its growth objectives, the company maintains an aggressive product development schedule, launching at least four new models each month. The expansion of its small appliance lineup will include electric cooking pots, wellness kettles, maternal and infant heating products, electric steamers, rice cookers, air fryers, and other household devices. This diversified approach ensures the company can adapt to evolving consumer preferences worldwide.

Supporting this growth is the appointment of the company’s General Manager, Lin Runkai (Kai), as Executive Vice President of the Chaoan Small Household Appliance Association, E-Commerce Association, and Foreign Trade Association. Under his leadership, Great Bear has actively collaborated with local higher education institutions such as Chaozhou Han-Shi Normal University to recruit talent and enhance production and service standards.

"Through continuous self-improvement and innovation, we are committed to delivering high-quality products and building a trusted brand both in China and internationally," said Kai.

Great Bear Technology’s ongoing advancements in product quality, market adaptation, factory capabilities, international certifications, and customer service reflect its commitment to optimizing the consumer experience and strengthening its global footprint.